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Erwin Olaf

Vogue NL 06

2013

Chromogenic printing

128 × 100 cm

Ed./7 + 2AP

Location: Paris, France

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About the artwork

Against a backdrop reminiscent of studio photography, a woman wearing a large woollen cap challenges our gaze. The artificial light of the photograph evokes portraits of the great Dutch masters, the artist's native country. For this series, which takes its name from the famous fashion magazine for which he has produced several series, Erwin Olaf works on the discrepancy, here characterized by the disproportion of her headdress to her face.

Expert opinion

Like the artist's other works, this photograph is worked in the manner of a canvas, from which it borrows its large format.

About the artist

Erwin Olaf (1959 - 2023) is a Dutch photographer. His work borrows from the codes of both photojournalism and fashion photography, which he has mastered to perfection. In 1988, the photographer was awarded the Young European Photographer prize for his Chessmen series, marking his entry onto the international scene. Preferring to work in series, the artist tells tragic or sordid stories, constructing them through strong contrasts between photographed subjects, lights and objects. His work has been the subject of group and solo exhibitions worldwide, including at the Centre Pompidou in Paris, the Bilbao Art Center and the Museum of Modern Art in Moscow.

“I create a highly stylized appearance in my photographs that draws the viewer in... once they are "baited" by the "beauty", I hope they understand the second message or concept of [...] each series.”

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