Jeff Koons
New Hoover Deluxe Shampoo Polishers
1995
Offset lithograph printed in colors on coated Biber GS board
72 × 102 cm
Location: Paris, France
Documents
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Invoice or proof of purchase
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Certificate of authenticity
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About the artwork
This print reproduces one of Jeff Koons’s iconic works from his celebrated series The New, in which the artist elevates ordinary household appliances to the status of contemporary art. In the original sculptures, two brand new Hoover shampoo polishers are presented in illuminated Plexiglas vitrines, appearing almost like objects of worship. The image captures Koons’s interest in the aesthetics of consumer display, purity, desire, and the promise of the new. By isolating these appliances from everyday life and presenting them with clinical precision, Koons explores themes related to American consumer culture, perfection, and the seductive appeal of manufactured objects. The offset lithograph retains the clarity and immaculate surfaces that define the artist’s approach, transforming commercial imagery into a reflection on contemporary values and aspirations. This edition, published by Edition Schellmann, is a recognised and sought after print within Koons’s graphic work, offering collectors an essential example of the artist’s early conceptual vocabulary.
Expert opinion
New Hoover Deluxe Shampoo Polishers is widely recognised as a key image within Jeff Koons’s early conceptual vocabulary. The print encapsulates a pivotal moment in Koons’s career, when he sharply defined his position at the intersection of Pop, Minimalism, and the aesthetics of consumer culture. Works from The New remain among the most critically influential of his oeuvre, and this edition is sought after because it reproduces one of the most emblematic configurations from that series. Collectors value this print for its historical significance, its clarity of image, and the precision with which it conveys Koons’s idea of the “ready made perfected”. The composition illustrates the artist’s fascination with the seductive promise of newness and the aspirational language of American consumer goods. Even in print form, the work retains the conceptual tension of the original sculpture. It oscillates between an object of everyday banality and an icon of almost devotional purity. From a market perspective, works linked to The New perform consistently and attract collectors who appreciate the conceptual foundations of Koons’s career. This print remains an accessible entry point into an essential body of work that shaped contemporary art’s understanding of display, desire, and the cultural function of the manufactured object.
About the artist
Jeff Koons, American artist born in 1955. Lives and works in New York (USA). With a father who was an interior decorator, Jeff Koons grew up in an artistic environment and studied at the Chicago School of Fine Arts. Alongside his work as a trader, he developed his artistic practice in a kitsch style borrowed from popular culture. Following in the footsteps of Marcel Duchamp and Andy Warhol, the objects Jeff Koons conjures up go beyond the serial stage to become veritable icons. Inflatable Rabbit is a prime example. Celebrated and collected worldwide, Jeff Koons exhibited at the Château de Versailles (France) in 2008 and at the Fondation Beyeler (Basel, Switzerland) in 2012. A retrospective of his work was organized in 2014 at the Centre Pompidou (Paris, France).
Additional info
Framed
3x
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