About the artwork
Here, as in an election campaign, John Hamon is the creator of his own promotion and thus of his recognition as an artist. In an effort to focus the viewer's attention on his subject, he avoids becoming aesthetically involved in his work. This clarifies the message that promotion is essential to being an artist, and questions recognition and legitimization in the art world.
Expert opinion
This poster is characteristic of John Hamon's approach, which seeks to offer a profound reflection on visibility and identity in the contemporary art world.
About the artist
Born in 1982, John Hamon lives and works in Paris. Since 2001, he has been promoting himself as an artist, and has embarked on a unique artistic process involving the posting of his own portrait on the walls of Paris and other cities around the world. This practice questions the notion of promotion and identity in the field of art, associated with the formula: "It's promotion that makes the artist, or the zero degree of art." In this approach, there is a desire to make the artist master of his own destiny. His work questions the boundary between art and self-promotion, reflecting a reflection on visibility and recognition in the art world.
Additional info
Signed
Proof of authenticity
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